Burberry The original Burberry logo was designed in 1901 and nicknamed the “Equestrian Knight.” If you look closely, you can see that the knight is riding a unicorn – an emblem of the Burberry family. The knight carries a banner emblazoned with the Latin word “Prorsum” meaning “forwards.” This, along with the knight's armor, is a symbol of the company’s pioneering strides in outerwear. As of 2018, Burberry removed the knight from their logo..
Rolex This slogan refers to the tradition of giving watches as awards or gifts to mark a career milestone – a tradition that was still prevalent when the logo was trademarked in 1925. This slogan refers to the tradition of giving watches as awards or gifts to mark a career milestone – a traditional which was still prevalent when the logo was trademarked in 1925. Most people recognize the crown logo of Rolex watches, but the slogan it represents – “A Crown For Every Achievement” is less well known. prosperity.
Adidas The 3 stripes we associate with Adidas have been around since 1949 and were created by company founder Adi Dassler. The company’s first slogan was literally “the brand with the 3 stripes”. In 1972, Adidas branched out into apparel and created a new logo incorporating the 3 stripes – known as the trefoil. Its intersecting shapes signify the diversity and potential of the Adidas brand. The 3 stripes we associate with Adidas have been around since 1949 and were created by company founder Adi Dassler. The company’s first slogan was literally “the brand with the 3 stripes”.brand.
Lacoste The brand was founded by tennis star and style icon Rene Lacoste, whose nickname on the court was “the crocodile.” Lacoste didn’t win the suitcase, but he did get a nickname out of it – referencing both the distinctive flair of his dressing and his fierceness as a competitor.he’d give Lacoste a crocodile skin suitcase if he won that match. Lacoste didn’t win the suitcase but he did get a nickname out of it – referencing both the distinctive flair of his dressing and his fierceness as a competitor.
Hermes Hermes is known for accessories and high-end leather goods. They've been around for over a hundred and eighty years but their horse-and-carriage logo has only been around since the 1950s. Hermes is known for accessories and high-end leather goods. They've been around for over hundred and eighty years, but their horse-and-carriage logo has only been around since the 1950s. rented this heritage.
Versace The Versace logo with its portrait of Medusa – the mythical snake-haired monster. Medusa's gaze turns any man who sees her stone! This was the genesis of one of the most stunning clothing logos with hidden meaning. Inspired by one mosaic in particular, he created the Versace logo with its portrait of Medusa – the mythical snake-haired monster. Medusa's gaze turns any man who sees her to stone! Versace felt this related to what he hoped to do with his business – he created clothes so beautiful they stopped people in their tracks.
Levi Strauss Today, the most recognized bit of Levi's branding is their red and white nameplate. This integrates the “batwing” shape found on the back pockets of a pair of Levis. The official name of this shape is the “Arcuate”.thes with rivets so they’d last longer. Levis actually labeled their men's jeans “The Two Horse Brand” until 1928. Today, the most recognized bit of Levi's branding is their red and white nameplate. This integrates the “batwing” shape found on the back pockets of a pair of Levis. The official name of this shape is the “Arcuate”.
Patek Phillippe This is the symbol of an order known as the Knights of Calatrava. They fought in the crusades during the 12th century, taking vows to wear their armor at all times so they would be constantly battle-ready. For Patek founder Antoine Norbert de Patek, the cross was a symbol of his Catholic faith and his efforts to re-establish Catholic rule in his homeland of Poland. He saw the constant readiness of historic crusaders as a model for his loyalty to God and his country. Patek himself was knighted in 1865 for his service to the Holy See. He often engraved the symbol by hand on the watches he sold.
Acqua di Parma This fragrance maker’s logo is the coat of arms of Marie Louise (Duchess of Parma) – who ruled from 1816-1847. She was Napoleon’s second wife. The Duchess also gave her name to the Parma violet – which she made her personal symbol, even substituting a drawing of one for her signature on her letters. She poured funding into the monks’ research on perfume formulation, eventually becoming a major contributor to the development of the fragrance industry in Parma. Acqua di Parma isn’t directly connected to her or to the monastery, however they use the coat of arms to honor her contributions to the field of perfume.
Louis Vuitton Logo The “LV” monogram on Louis Vuitton luggage is one of the best-known clothing logos. It was designed by Louis’s son George and hasn’t changed since the 1890s. The small flower-like designs that decorate their products were also established very early in the company's existence. They were inspired by Japanese cherry blossom patterns. The “LV” monogram on Louis Vuitton luggage is one of the best-known clothing logos. It was designed by Louis’s son George and hasn’t changed since the 1890s.seals of quality (to prevent forgeries) and this is why they’re still iconic today.
Tommy Hilfiger In keeping with its preppy style and nautical theme, Tommy Hilfiger’s logo is inspired by semaphore flag symbols. The red and white part of the logo is the symbol for “H” – which of course is Hilfiger’s initial. (H is also a shorthand for “There is a pilot on board,” which is less relevant.) The blue, red, and white colors hark back to both Tommy Hilfiger’s preppy maritime style and his all-American spirit.
TAG Heuer Logo TAG Heuer was created in 1985 when the TAG Group bought Swiss watch company Heuer – founded in 1860. The logo is a merger of their logos. It stands out for being much more colorful than other watch manufacturer's logos. The Heuer logo is a shield based on the family's coat of arms. The TAG section originally used a font with arrows at the ends of each letter. In 2015 it was updated to a simple sans-serif font that’s more similar to the Heuer font. Tag's motto: ‘Swiss Avant-Garde since 1860’ also refers to both Heuer and TAG, which is short for ‘Techniques d’Avant-Garde’.